The YouTube’s
plans of converting a part of its user base to subscription-based through an
ad-free service called YouTube Red seems to be gaining a grip. The company’s iOS
app is now one among the top 10 grossing iPhone apps on App Store which is
ensued after the launch of YouTube Red in October.
This shows that numerous users who initially
signed up for the trial of one month, have converted to paying users as the
trial ended
YouTube
Red is a determined effort of the company to generate revenue stream both for
the creators and the site. It’s true that the users are getting annoyed because
of the ads that appear while watching an interesting video. Keeping this on
mind, company has come up with YouTube
Red which allows the users watch ad-free videos while also providing other
premium features like video saving ability to watch it offline and ability to
play videos in the background. The last item is what makes YouTube more
competitive with other music streaming services as it allows users to listen to
the music when they are using other apps.
